Services/02 · Operations

You know a lead slipped through last week. You just do not know which one.

Every lead gets an owner and a next step.

A CRM built around how you already work, with a Today list for each person and a dashboard that shows leads, jobs and revenue from your own records. A real person sets it up with you.

You keepYour records
Follow-upAutomatic
Set up byA real person
Command centerSample data
New leads38▲ 32%
Booked24
Won12
New
Maria LopezWebsite · now
Chris PatelPhone · 1h
Contacted
Dan KimReferral · 2d
Won
Ana RuizWebsite · 1w
Sound familiar?

The lead list that lives in your head

Most small businesses run leads through a phone, a notebook and a few text threads. It works until the week gets busy.

The quote nobody chased

You sent it three weeks ago. Nobody followed up, because nothing reminded anyone to.

Five places to look

Website forms in one inbox, calls on a cell phone, texts on another, referrals on a sticky note. No one list.

No idea what is working

Which ads bring jobs? How many quotes turn into work? The answer is a guess, because nothing is counted.

One list, one owner per lead, one screen for the whole business. Built with you, so it matches the way your business talks.

How it works

From first call to your team using it

Step 1
01

We map how you work

Your stages, your team, your services and your follow-up rules. Named the way your business talks.

Step 2
02

A person loads it in

About six hours together: your contacts moved over, your accounts connected, your team trained.

Step 3
03

Every lead gets a next step

New leads land with an owner. Each person opens one Today list. You open the dashboard.

What is included

The CRM, the dashboard and the follow-up

Your CRM

Every lead, customer and conversation in one place, set up with your stages and your team.

Automatic follow-up

Text backs for missed calls, reminders and follow-ups that run on their own, in your voice.

Today view

Each person opens one list: who to call, what to review, what is due.

Owner dashboard

Leads, quotes, jobs won, revenue and lead sources, from your own records.

Connected tools

Your booking, billing or job software stays. We connect it instead of replacing it.

Your data

Records in your accounts, exportable any time. Nobody holds your leads hostage.

Live demo

Click around the CRM + Command Center

This is a working CRM with sample data. Open a customer, move a deal, draft a quote, switch a module on and off.

Interactive demoYour stages, your namesSample data
Already have a CRM?

Our modules plug into the one you use

You do not have to switch to ours. Every module we build speaks one standard, so it can run on your CRM through a connector, or on ours with none.

Plugs in today

HubSpot, Pipedrive, HighLevel. Your contacts, notes and tasks stay where they are. Nothing moves.

Ask us

Jobber and Housecall Pro: it depends on your plan. We check before you buy, not after.

Or our CRM

No connector at all, and the best price on every module. The system is built for it.

Instead of

What a subscription CRM costs today

A neutral look at what owners pay now. Prices read on each vendor's own page on the date shown. Good products, built for a different buyer: an agency running many clients, or a sales team with seats.

ProductTheir priceWhat you getSource
HubSpotFree CRM, then paid hubsFree for 2 users; paid hubs priced per seatStrong free tier. Setup, pipelines and automation are yours to build.vendor pagechecked 2026-10-02
HighLevelStarter / Unlimited$97 / $297 per monthEverything in one platform, built for marketing agencies. You configure it, or pay an agency to.vendor pagechecked 2026-10-02
PipedriveLite and upFrom $14 per seat per month, billed yearlyA clean sales pipeline, priced per person on your team.vendor pagechecked 2026-10-02
JobberCore and upFrom $49 per month ($29 billed yearly)Quotes, scheduling and invoicing for field service, with a CRM inside.vendor pagechecked 2026-10-02
Custom Tailored AgentsThe systemA small monthly, setup onceSet up by a person around your business. Your records stay yours when you leave. Modules cost less inside it.price below

No dig at any of them. Each is the right buy for someone. The difference is who sets it up and what stays with you if you stop paying.

Pricing

Set up your system

The CRM comes as part of the system: CRM, owner dashboard and second brain, loaded by a person. Add the website and every lead lands in it from day one.

Subscribe

The system

$99/mo
$1,000 setup once, in up to 4 payments. Then month to month
  • Your CRM, owner dashboard and second brain
  • A person loads your business into it: about 6 hours together
  • Lead capture, follow-up reminders, your Google accounts connected
  • Runs in accounts you control. Cancel anytime, keep your data
Start with a call
Add the website

System + website

$1,800 once
then $198/mo for care and the system
  • Everything on the left
  • A website built for Google and AI search, $800 in 2 payments
  • Every inquiry lands in the CRM from day one
  • Site, domain and code in your name
Start with a call

Every invoice has the same three lines: the setup or build once, a small monthly, and our time only when you ask for it.

Questions owners
ask us

Yes. Records live in accounts you control and export any time. Stop subscribing and what is installed keeps working; updates stop, and your data goes with you.

No. Software that does its job stays, like a booking or billing app, and we connect to it. When a tool costs more than it gives back, a module can replace it, usually for less.

We build next to your current setup. Your contacts and leads move over. We go live, then you cancel the old service. No week without follow-up.

Our factory builds the website. The system needs a person: about six hours loading your services, prices, stages and knowledge into it, connecting your accounts and training your team. You pay for those hours once.

Call us. Small changes are part of care. Bigger ones are quoted in hours before we start, never hidden in the monthly.

Parts of your system can take action on their own: answer a question, send a follow-up, draft a quote. They work from your own rules and your team approves what matters.

Set up your
CRM + Command Center

Book a 20 minute call. We will look at what you use today and show you the cost either way: subscribe to the system, or build on it and own the builds.

Call nowBook a time